At Forvio, we are committed to protecting the privacy and security of our customers and their data. This Privacy Policy for Forvio s.r.o. (doing business as Forvio) (“Forvio,” “we,” “us,” or “our”), outlines how and why we might collect, store, use, and/or share (“process”) your information, and the steps we take to ensure its protection when you use our services (“Services”).

Information Collection and Use

Forvio collects information from our customers when they create an account, use our marketing mix modeling services, or communicate with us. The information we collect may include:

We use this information to provide and improve our services, communicate with our customers, and for internal business purposes, such as billing and customer service.

All connections to customers’ data source APIs and systems, as well as connections from data destinations such as Google Sheets or data warehouses, are SSL encrypted by default.

Forvio requires customers to give access to read the data from data sources such as Facebook Ads, Google Ads, and Google BigQuery APIs. We will make use of OAuth access tokens by which we access and retrieve the data. Customers can revoke these tokens both from Forvio login management as well as from the data source services themselves. 

Forvio only ever requires the minimum amount of permission to read the data, and only when this is necessary for accessing the data needed.

Forvio’s use and transfer of information received from Google APIs to any other app will adhere to Google API Services User Data Policy, including the Limited Use requirements. Learn more here.

Forvio does not sell or rent, or trade our customers’ personal information to third parties. We may share information with third-party service providers who perform services on our behalf, such as payment processing and data analysis. These third parties are required to maintain the confidentiality and security of the information and are prohibited from using it for any other purpose.

Forvio reserves the right to use or disclose Personal Data if it has a good faith belief that disclosure is necessary to:

In all cases, such information will only be disclosed in accordance with applicable laws.

Forvio implements security measures designed to protect our customers’ information from unauthorized access, disclosure, alteration, or destruction. These measures include physical, technical, and administrative controls, such as encryption and secure server hosting.

However, no method of transmission over the internet, or method of electronic storage, is 100% secure. Therefore, while we strive to use commercially reasonable means to protect our customers’ information, we cannot guarantee its absolute security.

Forvio may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will notify our customers of material changes by posting the updated policy on our website and updating the “Last Updated” date above. We encourage you to review this Privacy Policy frequently to be informed of how we are protecting your information.